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The giant that’s pushing more businesses to become greener

by February 9, 2010 Comments (0)

Who’s really driving the green movement for businesses? It’s not environmental groups or government agencies.

Recession marketing: Does it really pay to resist cutbacks?

by July 14, 2009 Comments (0)

Have you heard this one before: “Companies that don’t cut back on marketing during a recession come out ahead of the competition”?