Sales, service and customer experience professionals can build customer loyalty by constantly focusing on one critical factor: customer needs. Here’s how.
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6 ways service pros can help customers buy smarter
Customers can get more information than ever on their own about you and your products. But that doesn’t mean they don’t want personal help.
Ways to tell stories that turn prospects into customers
Many sales presentations are boring, banal and inert. These offensive qualities are troublesome for today’s busy prospects who may have short attention spans.
Why your salespeople need a kick in the pants
“You may not realize it when it happens, but a kick in the pants may be the best thing in the world for you.” Walt Disney wasn’t necessarily talking to salespeople when he made that statement, but it’s a good message for them.
Solve customer problems and make more sales
The best salespeople don’t try to solve problems for customers. Instead, they solve problems with customers.
6 tips to follow before a negotiation begins
How can you expect to get to “yes” in negotiations if you haven’t gotten to “yes” with yourself prior to the negotiation? Saying “yes” to yourself with compassion has to come before negotiating with customers.
4 ways to find out what your customers want
Some businesses base their selling efforts on guesswork and intuition. But those who are the most successful develop in-depth knowledge about customers and tailor their selling efforts to address customers’ needs and goals.
Proven strategies to create long-term customer relationships, loyalty
Successful companies spend time with their customers beyond the initial purchasing transaction, providing value and building engagement and alignment. They continue to learn what their customers need after closing the initial sale.
When a customer rejects you: 6 steps to rebound
Rejection is a big part of every salesperson’s life. And salespeople who are rejected more than most tend to be more successful than most.
8 steps to closing any customer
Sales is not mystical or mysterious. It follows a logical progression.
