No matter how well you orchestrate the customer experience, if you don’t really care, it’ll feel fake to customers. And they don’t appreciate that. Here’s the difference between a “real” experience and a fake one.
Home : customer satisfaction
6 ways to control — or prevent — customer rage
Customers are angry because no one listens to their complaints. And research shows they’re mostly right.
These 2 companies’ service stinks: What have they taught us?
Two companies notorious for bad service recently promised the United States Senate and their customers they’d do better. What they’re about to do can help every company improve the customer experience.
Customers want more: 5 new expectations you must meet now
Customer expectations are rising faster than steroid use in Major League Baseball (MLB) – and companies are responding even slower than the MLB. Wait much longer to meet customers’ new expectations and your company may see its reputation tarnished, too.
The 5 levels of customer commitment — and what really drives loyalty
Customer commitment could be compared to beauty — only skin deep. Fortunately, you can build a stronger relationship and loyalty from there.
Customer satisfaction rises thanks to this …
Customers are happier — and we can thank e-business for the spike in customer satisfaction.
How emotional intelligence impacts the way you sell to customers
Some people misdiagnose their sales challenges and work on the wrong problems. They attempt to improve their sales results by focusing on selling skills alone.
When things go wrong, this is how to make them right
Few customer journeys fail to encounter at least some bumps in the road — and when something goes wrong, this is how to make it right.
3 ways to reset customer satisfaction after a mishap
You don’t have to look far or long to find a customer service mishap. However, it’ll probably take longer to find an effective rebound from it. But these proven strategies can change the course on recoveries.
Low-maintenance customers: Why they’re a threat to business
Low-maintenance customers can be the greatest joy to work with — and the biggest threat to business. Here’s why.
