Customer Experience News & Trends

7 ways to make tweets, posts and all customer content better

Customers will only read what you write — in social media, email or marketing collateral — if the content is worthwhile. These writing tips will help you make it just that. 

Are you really driving customers to action?

Are you doing things that make customers want to buy, learn or interact more? Most customer experience leaders admit that they …

5 proven ways LinkedIn can improve the customer experience

LinkedIn has evolved into a powerful tool in the fight to get the customer experience right. These five companies are some of the savviest, using the platform to build their reputation and customer relationships.

11 ingredients that bake up wicked-awesome customer communications

Have you ever baked a dessert only to taste it and immediately realize you forgot an essential ingredient? It can cast a pall over the entire meal. Well, the same can actually be said of your customer communications: One missing ingredient can spoil the party.