When it comes to keeping customers happy, remember the power of 10. Here’s why.
Recent research by Stativity Group found that happy customers are:
- three times more likely than unhappy customers to stay loyal for 10 years, and
- willing to pay 10% more to continue doing business with you.
To ensure happiness, increase follow-up – especially to customers who were upset when they originally called you. Also, offer to remind customers when they need to reorder, reschedule or renew with your company.
