Customer Experience News & Trends

Why you need to ditch casual dress

Casual dress days may seem like a good way to boost morale in your contact center. Here’s research to prove that they’re probably not such a good idea. 

When people dress to impress, they are almost always better employees, a new Northwestern University Kellogg School of Management study found.

When employees wore a uniform or conservative, traditional professional clothing, their attention span increased during specific tasks, researchers found.

They were more attentive, productive and accurate. Researchers believe the professional clothing can actually inspire those qualities in employees.

Isn’t that what we all want in a contact center – attentive, productive, accurate employees? So it might be time to ditch a casual dress code, and perhaps use an occasional dress down day as a reward.

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