According to recent research from Forrester, last year web self-service became the most widely used communication channel for customer service, surpassing use of the voice channel. Despite the proliferation of web self-service with consumers, customer satisfaction with this channel is still lacking. New innovative technologies and approaches are now giving product and service providers of all sizes a big opportunity to deliver more personalized and proactive self-support solutions that make customer service easier and more effective. The result is reduced customer effort and increased brand loyalty and revenues. But how do we get there? Attend this 60-minute webinar to learn more.