Millennials will soon be the biggest buyers of everything under the sun. Whether you’re a B2C or B2B, here’s what you need to know about the experience they want.
In about four years, the millennial generation will already be doing half of all the personal and business purchasing in the U.S., according to research from TimeTrade.
You might think they’re so tech savvy — after all, they’ve had handheld devices nearly all their lives — they only want self-service. But the reality is they want personalized experiences from nearly every industry.
This infographic will help you understand what millennials want and how you might shift your customer experience in the coming years to keep up with them: