Sales, service and customer experience professionals can build customer loyalty by constantly focusing on one critical factor: customer needs. Here’s how.
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3 ways to build bridges between Sales and Service
Service and Sales isn’t always a match made in Customer Experience Heaven. Fortunately, you can take a few steps to get them better aligned.
The 7 common reasons why sales are lost
It happens. A sale that should have been made slips away. Do you and your salespeople know why?
Why 50% of customers leave
What keeps customers? The answer comes in another question: What loses them?
6 keys to success in a buyer’s market
A marketing expert and scholar breaks down the keys to success in a buyer’s marketplace.
Using the web to boost customer loyalty and sales
Your people in Sales and Service hold a no-cost key to creating more business.
3 proven factors that boost email response rates
The first challenge is getting prospects to open your email messages. The next is ensuring that they read your copy and, eventually, click through.
Online subscription marketing: It just might work for you
Following in the footsteps of companies like Netflix, a lot of companies are moving toward an online subscription model that locks customers into monthly rates.
8 tips for effective after-sale service
Effective after-sales service is not a slogan, advertising program, a button that everyone wears, or a banner touting a “we care attitude.” It is a mindset that good salespeople develop to improve customer satisfaction and retention.
5 key reasons customers leave
Why do customers take their business elsewhere? Sure, sometimes it’s about dissatisfaction with the quality or price of the product or service. More often, though, it’s about dissatisfaction with people.
