Customer Experience News & Trends

Online subscription marketing: It just might work for you

Following in the footsteps of companies like Netflix, a lot of companies are moving toward an online subscription model that locks customers into monthly rates. 

The newest trend in online advertising

You know those Web ads that give you the option to skip them? There’s a method to that madness.

Why your firm should have a presence on Facebook

Is your company capitalizing on the Facebook craze? If not, these statistics may cause you to start thinking social media. 

Blogging for business: 5 crucial steps

You can maximize the profitability of corporate blogs by making these five steps part of your regular process: 

5 no-cost ways to increase your company’s web traffic

Driving high-probability prospects to your company’s website doesn’t have to be expensive, provided you use these five tactics:

Video: The low-cost marketing trend that pays

More and more companies are making the transition to visual media, because it costs next to nothing and the ROI is substantial. 

The 5 most effective marketing channels

Which marketing channels get the most bang for your buck these days?

What every social media campaign needs to succeed

If you want your social media strategy to have a major impact, you’ll need to incorporate these four steps along the way:

Ignoring Twitter? It could cost you

You think Twitter’s a big draw now? Wait until you see what a recent study uncovered about the site’s growth potential for business.

Why lost customers mean more than just lost revenue

Salespeople have been warned for years about the economic impact of losing customers. With the advent of the Internet, there are five new hidden costs that should be considered, according to Kyle LaMalfa, a sales consultant: