Everyone from Tiger Woods to Comcast is on Twitter these days trying to improve their image. But is it for your contact center?
If you don’t want to invest a lot of time or resources in finding out if tweeting is worth your agents’ time, experiment with these two low-hassle Twitter tactics:
- Send tips on maintaining or increasing the life of your products or services. A car dealer tweets tips on when to get regular service and how to increase the life of parts.
- Announce new services. For instance, a hotel lets customers know about new spa packages and getaway weekends.
If customers respond to these small-impact moves, they’ll likely be game for more Twitter activity.
