So just how much will slow website load times hurt you?
Check out these stats compiled by web development software maker SmartBear:
- A one-second increase in load time could cause 11% fewer pageviews, a 16% drop in customer satisfaction and a 7% drop in conversions
- Sites that load in one to two seconds convert at twice the rate of sites that take four to five seconds to load
- 57% of travel site users abandon a site after three seconds of load time
- 74% of visitors will leave a site if it doesn’t load on their smartphone after five seconds, and
- 60% of visitors expect a mobile site to load in under three seconds.
