Customer Experience News & Trends

Sales Presentations

Before achieving a successful close to a sale, there needs to be a successful sales presentation. Whether conducted in person or over the phone, there are several best practices for sales presentations that salespeople should follow in order to ensure their prospects stay interested in the product or service they’re selling.

Get better at listening to customers: 10 ways

The single biggest complaint of customers is that salespeople talk too much and don’t listen enough. Poor salespeople dominate the talking, while successful salespeople dominate the listening. 

7 examples of body language that destroy sales

When it comes to communication, body language is just as important as the words you speak. And poor body language will cost you sales, no matter how great your pitch is.

5 sales presentation sins

Here are five sins that will undermine presentations to customers:

Some sales strategies no longer work on customers

Traditional selling principles may no longer be effective in today’s business climate, which demands creativity and change. 

Provide winning sales presentations to customers: 6 tips

Some salespeople are convinced that the most important part of a sales call is the opening. “The first 60 seconds make or break the sale,” they seem to think. 

How to say less and still build more sales

Today’s constant barrage of information may leave prospects and customers bewildered and exhausted. According to a study at the University of California, the average American consumes 100,500 words on an average day. 

Imperfections make you more authentic: Here’s how

Your imperfections during a presentation with customers make you more authentic and credible. Being nervous when you present is common and you can turn it to your advantage. 

Ways to tell stories that turn prospects into customers

Many sales presentations are boring, banal and inert. These offensive qualities are troublesome for today’s busy prospects who may have short attention spans.

Tips for dealing with multiple buyers at the same time

Today, many buyers have a voice in a company’s buying decisions. You may have to sell to many players who, directly or indirectly, influence the buying decision. Your level of success may depend on how well you identify and relate to them. 

The key to successful customer negotiations: SWOT

Performing a SWOT analysis (Strength, Weaknesses, Opportunities & Threats) before a negotiation can help lead to a successful outcome. Combining the customer’s strengths and opportunities could give you key leverage points to offer creative ideas while selling your products or services.