Customer Experience News & Trends

Sales

The strategies your salespeople use and how they treat customers are huge cogs in the customer experience engine. It’s essential they follow best practices to ensure customers are more than just satisfied doing business with your company.

Proven strategies to create long-term customer relationships, loyalty

Successful companies spend time with their customers beyond the initial purchasing transaction, providing value and building engagement and alignment. They continue to learn what their customers need after closing the initial sale. 

When a customer rejects you: 6 steps to rebound

Rejection is a big part of every salesperson’s life. And salespeople who are rejected more than most tend to be more successful than most. 

Ways to use persistence to regain lost customers

When people don’t have sufficient persistence, they take rejection personally. They become hesitant to get in front of another potential customer because the pain of potential rejection is too great to run the risk. 

The No. 1 question you must be able to answer for customers

If your salespeople can’t answer this question, prospects and customers may either demand the lowest price or buy from someone else.

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8 steps to closing any customer

Sales is not mystical or mysterious. It follows a logical progression. 

10 proven strategies to connect with customers before, during & after they buy

It’s critical to spend time with customers beyond the initial transaction, providing value and building engagement and alignment. 

Provide winning sales presentations to customers: 6 tips

Some salespeople are convinced that the most important part of a sales call is the opening. “The first 60 seconds make or break the sale,” they seem to think. 

Ways to break through customer resistance

While it’s important to keep showing up, and offering ideas and information to prospects/customers, there is a line between being persistent and being a nuisance. The difference between being persistent and a nuisance lies in the content of your communication. 

The quickest way to turn off customers

Of the hundreds of ways for you to turn off customers, the quickest is to do this … 

How to prepare for face-to-face customer conversations

Some things in business are crystal clear. One of them is that people will not buy unless they believe they’ll get what they want and avoid what they don’t want. You become indispensable to your customer when you demonstrate that you both understand his or her problems and goals — and have the ability to help with them.