Here’s the good news: It’s just as easy to make customers happy as it is to tick them off.Click to continue
Popular New Research Articles
If your business isn’t offering some kind of customer service via social media, you’re missing the boat. Research now proves the benefits are lasting and profitable — and who wouldn’t want in on that?
Customers don’t even wait to become unhappy these days. They often contact you already in a tizzy.
Companies increase their chances of closing sales by understanding their customers’ buying processes and the major factors that affect buying decisions. But it’s equally important for them to avoid the mistakes that most customers find objectionable.
“The best way to sell prospects is to treat them the same way you treat your customers now.” Some salespeople hear that message so frequently they consider it a basic selling rule. But it’s a major mistake.
Here’s what really matters to today’s customers — and how you can deliver it all.