In a sea of mediocre customer service, here are three ways to make yours stand out. They come from experts at freshbusinessthinking.com:
- Be there immediately. Customers are so used to automated messages and ignored e-mail, any immediate response is a breath of fresh air. If you can’t personally pick up calls, make talking to an agent an early option. Send automatic immediate responses to e-mail, letting customers know you received theirs. Then reply with a personal message within a day.
- Eliminate surprises. When you know an error, mistake or situation will affect customers, call them. Don’t wait for them to contact you.
- Keep their best interest at heart. If a lower-priced option will work, tell them about it. If you know of any better way, offer it to them.
