Secrets to conquering the new world of sales
The days of the door-to-door salesperson are a thing of the past. Prospects no longer expect salespeople to show up…Click to continue
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Industry Spotlight
4 Keys to Nurture Leads and Customers By Creating An Emotional Connection
Effective lead nurturing today depends on making sure your message gets absorbed by buyers as they are considering their options. And that means you need to develop a direct relationship with each individual. Effective lead nurturing incorporates 4 key elements. Continue reading to learn about the 4 key elements...
Industry Spotlight
Creating a High Performance Workforce
Your reputation is on the line. If you invest in training for your call center supervisors and managers, will you experience ROI? What benefits can you expect to see?
Research often affirms that providing contact center operations and strategy training for managers and supervisors has a positive impact contact center performance. But how can you truly justify the investment? Download your complimentary whitepaper now!
Industry Spotlight
5 Essential Strategies for Managing a Multi-Generational Workforce in Your Contact Center
Take a couple minutes today and simply look out onto the production floor of your contact center. Chances are pretty great that you are seeing a diverse group of people that span across several generations. If so, you are certainly not alone. For the first time in history our workforce is comprised of four generations, and that will jump to five by 2020!
Industry Spotlight
Using Visual Content to Promote Your Event - Visual content is an important part of creating engagement across social channels. It stands out from all the text promotion companies typically do, helps tell a story, and gives event attendees all the information they need in a short amount of time. Marketo presents an article with helpful example images to show how visual content can become the cornerstone of your event marketing strategy. Read more!
Industry Spotlight
The Definitive Guide to Marketing Automation -Looking to do better marketing with fewer resources? Our new Definitive Guide to Marketing Automation will show you how you can streamline, automate, and measure marketing tasks so efficiently that you'll feel like you have an army of marketers at your disposal. Download the Definitive Guide to Marketing Automation now. Industry Spotlight
If you want to nurture your customers through the buying cycle and deliver more quality leads to sales, it may be time to graduate from email marketing to marketing automation. This whitepaper provides the information you need to determine if marketing automation is a good fit for your organization. Download Graduating from Email Marketing to Marketing Automation and see if you're ready for the next revolution in marketing!
Industry Spotlight
Looking to get your email marketing out of a rut? Keep it simple with this handy guide: 10 Tips for Successful Email Marketing Campaigns. You'll get the ten most essential tips for improving the success of your email marketing campaigns. Industry Spotlight
Every organization uses social in a different way. We talked to over 2000 marketers to find out what really works - from implementation to execution to measurement - and gathered their lessons learned into one insightful eBook: 50 Tried and True Social Insights from Real Marketers.
Popular Articles
5 things you should never, ever say to customers
A few words can destroy a customer experience in a millisecond. Anyone who works directly with customers must choose their words carefully — and these are some to avoid. Even if you don’t mean any harm, these phrases turn customers …
22 things you should never say to customers
There are dozens of things you can say to customers that come across as condescending, flippant or tacky – things that will destroy the customer experience instantly. No matter how you communicate with customers, you want to avoid these words. …
7 examples of body language that destroy sales
When it comes to communication, body language is just as important as the words you speak. And poor body language will cost you sales, no matter how great your pitch is. The good news: You can learn to control your …
Category Articles
Customer Service
Charge more for better service? Don’t worry, customers will pay
If you want or need to raise prices, this is one proven way to get…
Communications
Create the best impressions with customers using 4 actions
Increasing customer service impression levels from an average of 6 to 8 on a scale…
Sales
A story that will get your people to follow up with leads, prospects faster
You know it’s absolutely crucial to follow up with a lead within minutes of him…
New Research
Charge more for better service? Don’t worry, customers will pay
If you want or need to raise prices, this is one proven way to get…
Customer Loyalty & Retention
6 small things you can do to engender customer loyalty
Personal outreach can go a long way toward boosting customer loyalty and overall revenue. But…
Customer Experience
Charge more for better service? Don’t worry, customers will pay
If you want or need to raise prices, this is one proven way to get…
Social Media
Why social media doesn’t help on Black Friday and Cyber Monday
You can’t rely on Twitter to bring in the sales — not even on Black…
Closing
9 ways salespeople can break ‘the stall’
It happens to every salesperson sooner or later: A prospect will want your product or…
